FulCircle Brochure Photography

An art director friend, Peter Reese, asked me to help create some unique photographs for a brochure he was producing for a packaging, receiving, etc. etc. company called FulCircle. At first, the job description began with the challenge to enter the warehouse and find circular objects to photographs for small 2 inch "buttons" on the brochure.

After a quick scout of the facility, I proposed that we create our own circles from objects that relate to the information in that part of the brochure. Here are a few of the many buttons that we created and a portrait of the CEO.

Below is my digital tech Wess from a test we shot before our

real models were pulled from the production line.